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Happy Brens Ir. Happy Brens - Details curriculum
Career
1973 - 1985 Hollandse Signaalapparaten b.v., Hengelo
former subsidiary of Philips; now Thales
(2 year) Staff officer; assignment reorganization production departments
(5 year) Manager production electronics, PCB manufacturing and assembly; 170 staff
(5 year) Manager mechanical parts production; 160 staff

1985 - 1990 BTS b.v., Breda
(5 year) Broadcast Television Systems, subsidiary of BTS GmbH,Darmstadt (D)
BTS GmbH was joint venture of Bosch (70 %) and Philips (30%)
Function : managing director (statutory)
marketing, R&D, production and service of professional broadcast camera’s (ex Philips camera’s)
staff 320, revenue M$ 25
Additionally responsible for camera activities in Germany, Darmstadt. (ex Bosch camera’s)

Specifics : turnaround
activity originally very high losses ( M$ 5 - 10 )
losses neutralized, o. a. by technology - switch
change over from Philips culture to Bosch culture
1990 - 1991 PME, Leeuwarden
(1 year) Philips Metal ware and Electro; subsidiary of Philips Machine factories
Function : managing director
customer specific supplies
a. metal cabinets
b. electronics
staff 420; revenue M$ 25

Specifics : turnaround
loss giving activity; assignment sell or close
realized:
downsizing to staff 300
strong reduction of losses
separation into two activities
negotiations with buying parties and unions
divestment of both activities

1991 - 2003 Philips ETG Almelo (former Philips Machine factory Almelo)
(12 year)

subsidiary of Philips ETG, (former Philips Machine factories)
Function : managing director
production of very complex customer specific equipment a. o. for the manufacturing of semiconductors
staff varying from 400 - 700

specifics : turnaround
loss giving activity with staff 400 and M$ 25 revenue and only three internal Philips customers
realized a turnaround with o. a.
downsizing to staff 320
changeover complete management team
redefinition of value proposition
negotiations with suppliers and customers
restructuring organization and way of working
improvement culture
quality improvement staffing
improvement performance (delivery and quality)
investments in technology
strengthen engineering
set-up of sales; broadened customer base
realized:
revenue growth wit factor 6 in 12 year
very profitable
customer base over 80 % outside Philips
excellent IFO, RONA, EPR and Cash Flow

2003 - 2005 Philips ETG (headquarters Eindhoven)
(2 year)
retired 2005
Function: Vice President Operations
group of 6 companies in Netherlands, Singapore and China
staff 1800
last year especially focused on long term strategy

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